Testimonials and Case Studies Global Consulting Firm

Client Success: International Research and Consulting Firm

Long-Term Media & Research Support for a Global Consulting Firm

Client Testimonial

Thank you very much for the long-term support!

We’ve collaborated on many types of projects over the years, including PR activities in Japan, local research initiatives, handling media inquiries, and analyst coordination.

Thanks to your help, we’ve gained excellent coverage in top-tier Japanese media and continue to see increased interest from Japanese prospects.

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Case Study Summary: Strategic Media Relations and Market Insights for Japanese Growth

Over the course of more than 12 years, ablueblue has served as a trusted partner to a prominent global research and consulting firm.

Starting when the client had no local office in Japan, we played a key role in establishing their public presence and market credibility.

Our Approach

Working closely with the global and APAC teams, we supported the client’s expansion into Japan by offering end-to-end services in media relations, research, and cross-cultural communication:

Press Releases and Media Coverage: Drafted and distributed over 400 press releases tailored to Japanese media, leading to placements in more than 150 outlets and over 3,000 articles published.
Journalist Relationships: Built long-standing relationships with key journalists and editors, increasing inbound inquiries from top-tier outlets and enhancing the firm’s position as a go-to source in its category.
Local Research Support: Before the launch of their Japan office, conducted tailored research reports with localized insights to support client reports and market publications.
Media Strategy and Crisis Management: Provided timely support for sensitive media handling and guided clients through Japan-specific protocols.

All work was customized to fit Japan’s unique media environment and business culture, ensuring not just visibility, but trust and authority in the market.

Tangible Results

Sustained Visibility: 3,000+ earned media mentions in Japan, including Yahoo! Japan, industry aggregators, and key vertical outlets.
Strong Market Credibility: Established a reputation in Japan’s competitive consulting space, leading to regular inbound requests from journalists.
Organic Expansion: The firm eventually launched its Japan office, built on a foundation of growing interest and brand trust cultivated through PR.

Looking to grow your brand presence in Japan through trusted media and research partnerships?

Let’s work together to build visibility, authority, and engagement that lasts.